/* yearends.fhblack.com: single-page ad landing in the FHB v2 look (Instrument Sans, warm off-white, ink, hairline rules) */
:root{
  --bg:#F3F2EE;--paper:#FFFFFF;--stone:#E6E3DC;--ink:#161616;--ink-2:#6B6A66;--ink-3:#A6A49E;
  --line:#DAD8D2;--line-l:rgba(255,255,255,.2);--accent:#CDBFA6;--gold:#9C8A68;
  --sans:"Instrument Sans","Helvetica Neue",Arial,sans-serif;--pad:clamp(16px,2.2vw,32px);--ease:cubic-bezier(.19,1,.22,1)
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:90px}
body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--sans);font-size:16px;line-height:1.5;-webkit-font-smoothing:antialiased}
img,video{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
h1,h2,h3,p,figure,blockquote{margin:0}
.lbl{display:block;font-size:.82rem;font-weight:500;color:var(--ink-2);margin-bottom:14px}
.h2{font-weight:400;font-size:clamp(2.1rem,4.4vw,4rem);letter-spacing:-.045em;line-height:1.03}
.head{padding:0 var(--pad) clamp(36px,4vw,52px)}
.head.center{text-align:center}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font:inherit;font-size:.95rem;font-weight:500;padding:13px 22px;border:1px solid currentColor;border-radius:999px;cursor:pointer;transition:background .2s,color .2s,border-color .2s}
.btn-white{background:#fff;color:var(--ink);border-color:#fff}
.btn-white:hover{background:var(--accent);border-color:var(--accent)}
.btn-ink{background:var(--ink);color:#fff;border-color:var(--ink)}
.btn-ink:hover{background:#3a3936;border-color:#3a3936}
.btn-ghost{background:none;color:#fff}
.btn-ghost:hover{background:#fff;color:var(--ink)}
.link{font-weight:500;border-bottom:1px solid var(--line);padding-bottom:2px;transition:border-color .2s}
.link:hover{border-color:var(--ink)}
.link.light{border-color:rgba(255,255,255,.3)}
.link.light:hover{border-color:#fff}

/* Header: logo, phone, one CTA. No site nav on an ad page. */
.top{position:fixed;z-index:30;top:0;left:0;right:0;display:flex;align-items:center;justify-content:space-between;gap:20px;height:76px;padding:env(safe-area-inset-top,0px) var(--pad) 0;color:#fff;transition:background .3s,color .3s,box-shadow .3s}
.top.solid{background:rgba(243,242,238,.96);color:var(--ink);box-shadow:0 1px 0 var(--line);-webkit-backdrop-filter:blur(12px);backdrop-filter:blur(12px)}
.brand{display:flex;align-items:center;gap:12px;min-width:0}
.brand img{width:28px;flex:none;filter:invert(1);transition:filter .3s}
.top.solid .brand img{filter:none}
.brand span{font-weight:500;font-size:1.02rem;letter-spacing:-.01em;white-space:nowrap}
.brand em{font-style:normal;font-weight:400;opacity:.62}
.top-r{display:flex;align-items:center;gap:20px}
.tel{font-weight:500;white-space:nowrap}
.top.solid .btn-white{background:var(--ink);color:#fff;border-color:var(--ink)}

/* Hero: photo, headline, and the form above the fold */
.hero{position:relative;min-height:100svh;color:#fff;background:#1d1b18;overflow:hidden;display:flex;align-items:flex-end}
.hero-bg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:70% 50%;animation:zoom 2.6s cubic-bezier(.2,.7,.2,1) both}
@keyframes zoom{from{transform:scale(1.08)}to{transform:none}}
.hero::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(12,11,10,.78) 0%,rgba(12,11,10,.5) 45%,rgba(12,11,10,.25) 100%),linear-gradient(180deg,rgba(12,11,10,.45) 0%,rgba(12,11,10,0) 25%)}
.hero-in{position:relative;z-index:2;width:100%;min-width:0;display:grid;grid-template-columns:1.15fr minmax(340px,480px);gap:clamp(32px,5vw,90px);align-items:end;padding:120px var(--pad) clamp(40px,6vh,72px)}
.hero-copy,.card{min-width:0;max-width:100%}
.sub{max-width:min(46ch,100%)}
.hero .lbl{color:rgba(255,255,255,.75)}
.hero h1{font-weight:400;font-size:clamp(3rem,7.2vw,7rem);letter-spacing:-.05em;line-height:.95}
.sub{font-size:clamp(1.02rem,1.25vw,1.18rem);color:rgba(255,255,255,.9);max-width:46ch;margin-top:24px}
.ticks{list-style:none;margin:26px 0 0;padding:0;display:grid;gap:10px}
.ticks li{position:relative;padding-left:30px;font-weight:500}
.ticks li::before{content:"";position:absolute;left:3px;top:.38em;width:13px;height:7px;border-left:2px solid var(--accent);border-bottom:2px solid var(--accent);transform:rotate(-45deg)}

/* Form card */
.card{background:var(--paper);color:var(--ink);border-radius:18px;padding:clamp(22px,2.4vw,32px);box-shadow:0 30px 80px rgba(0,0,0,.28)}
.card h2{font-weight:500;font-size:1.35rem;letter-spacing:-.025em;line-height:1.2}
.card .note{color:var(--ink-2);font-size:.92rem;margin:8px 0 18px}
.two{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.f{margin-bottom:12px}
.f label{display:block;font-size:.8rem;font-weight:500;color:var(--ink-2);margin-bottom:5px}
.f input,.f select{width:100%;min-width:0;max-width:100%;font:inherit;font-size:1rem;color:var(--ink);background:var(--bg);border:1px solid var(--line);border-radius:10px;padding:11px 12px;outline:none;transition:border-color .2s,background .2s}
.f input:focus,.f select:focus{border-color:var(--ink);background:#fff}
.f input.bad{border-color:#B4453A;background:#FBF1EF}
.fine{margin-top:10px;font-size:.8rem;line-height:1.4;color:var(--ink-2);text-align:center}
.hp{position:absolute;left:-9999px;width:1px;height:1px;opacity:0}
.card .btn{width:100%;padding:15px 22px;font-size:1rem}
.card .btn[disabled]{opacity:.6;cursor:wait}
.err{margin-top:12px;font-size:.88rem;color:#B4453A}
.err a{text-decoration:underline}
.alt{margin-top:12px;font-size:.88rem;color:var(--ink-2);text-align:center}
.alt a{color:var(--ink);font-weight:500}

/* Promise strip */
.promise{display:grid;grid-template-columns:repeat(3,1fr);border-bottom:1px solid var(--line)}
.promise div{padding:clamp(28px,3.4vw,44px) var(--pad);border-right:1px solid var(--line)}
.promise div:last-child{border-right:0}
.promise b{display:block;font-weight:400;font-size:clamp(2.2rem,4.4vw,4rem);letter-spacing:-.05em;line-height:1}
.promise span{display:block;margin-top:10px;color:var(--ink-2);max-width:26ch}

/* What you get, with Joel's video pinned */
.get{padding:clamp(90px,11vw,150px) var(--pad)}
.get-in{display:grid;grid-template-columns:5fr 7fr;gap:clamp(40px,7vw,120px);align-items:start;max-width:1280px;margin:0 auto}
.reel-col{position:sticky;top:100px}
.reel{position:relative;aspect-ratio:3/4;max-height:calc(100svh - 200px);border-radius:20px;overflow:hidden;background:#222;box-shadow:0 30px 80px rgba(0,0,0,.18)}
.reel img,.reel video{width:100%;height:100%;object-fit:cover}
.sound{position:absolute;top:14px;left:14px;font:inherit;font-size:.85rem;font-weight:500;color:var(--ink);background:rgba(255,255,255,.92);border:0;border-radius:999px;padding:9px 16px;cursor:pointer}
.reel-cap{margin-top:14px}
.reel-cap b{display:block;font-weight:600}
.reel-cap span{font-size:.9rem;color:var(--ink-2)}
.get .h2{margin-bottom:clamp(28px,4vw,44px);max-width:12ch}
.list{list-style:none;margin:0;padding:0}
.list li{display:grid;grid-template-columns:clamp(44px,5vw,80px) 1fr;padding:clamp(22px,2.8vw,34px) 0;border-top:1px solid var(--line)}
.list li:last-child{border-bottom:1px solid var(--line)}
.list .n{font-size:.88rem;font-weight:500;color:var(--ink-3);padding-top:.55em}
.list h3{font-weight:400;font-size:clamp(1.45rem,2.3vw,2rem);letter-spacing:-.03em;line-height:1.12}
.list p{color:var(--ink-2);margin-top:8px;max-width:42ch}

/* How it works: ruled steps */
.how{border-top:1px solid var(--line);padding-top:clamp(80px,10vw,130px)}
.steps{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.step{padding:clamp(36px,4vw,56px) var(--pad);border-right:1px solid var(--line)}
.step:last-child{border-right:0}
.step.dark{background:var(--ink);color:var(--bg)}
.step .k{font-size:.82rem;font-weight:500;color:var(--gold)}
.step.dark .k{color:var(--accent)}
.step h3{font-weight:400;font-size:clamp(1.6rem,2.3vw,2.1rem);letter-spacing:-.03em;margin:18px 0 10px}
.step p{color:var(--ink-2);max-width:34ch}
.step.dark p{color:rgba(243,242,238,.75)}

/* GIFI vs compilation toggle */
.types{padding:clamp(90px,11vw,150px) var(--pad)}
.types-in{display:grid;grid-template-columns:1fr 1fr;gap:10px;max-width:1280px;margin:0 auto}
.types-l,.types-r{border-radius:20px;padding:clamp(28px,4vw,56px)}
.types-l{background:var(--paper);display:flex;flex-direction:column;align-items:flex-start}
.types-l .h2{font-size:clamp(2rem,3.6vw,3.2rem);margin-bottom:16px}
.types-l p{color:var(--ink-2);max-width:42ch;margin-bottom:30px}
.types-l .link{margin-top:auto}
.guide{margin-top:auto;display:grid;grid-template-columns:40px 1fr auto;gap:14px;align-items:center;width:100%;padding:16px 18px;border:1px solid var(--line);border-radius:14px;background:var(--bg);transition:border-color .2s,background .2s}
.guide:hover{border-color:var(--ink);background:#fff}
.guide img{width:40px;height:40px;object-fit:contain}
.guide b{display:block;font-weight:600;font-size:1rem;letter-spacing:-.01em}
.guide em{display:block;font-style:normal;font-size:.88rem;color:var(--ink-2);margin-top:2px;line-height:1.35}
.guide .go{font-weight:500;white-space:nowrap;padding:9px 14px;border-radius:999px;background:var(--ink);color:#fff;font-size:.9rem}
@media (max-width:700px){.guide{grid-template-columns:36px 1fr}.guide .go{grid-column:2;justify-self:start}}
.toggle{display:inline-flex;padding:5px;border-radius:999px;background:var(--bg);margin-bottom:36px}
.toggle button{font:inherit;font-weight:500;border:0;background:none;color:var(--ink-2);padding:12px 26px;border-radius:999px;cursor:pointer;transition:background .25s,color .25s}
.toggle button[aria-selected=true]{background:var(--ink);color:#fff}
.types-r{color:#fff;background:radial-gradient(120% 90% at 85% 0%,#5b5347 0%,#2a2724 45%,#151515 100%)}
.types-r .for{font-size:.85rem;font-weight:500;color:var(--accent);margin-bottom:12px}
.types-r[data-mode=gifi] .for[data-for=comp],.types-r[data-mode=comp] .for[data-for=gifi]{display:none}
.types-r ul{list-style:none;margin:0;padding:0}
.types-r li{position:relative;padding:14px 0 14px 38px;border-bottom:1px solid rgba(255,255,255,.12);font-size:clamp(1.1rem,1.8vw,1.5rem);letter-spacing:-.02em;transition:opacity .45s}
.types-r li:last-child{border-bottom:0}
.types-r li::before{content:"";position:absolute;left:2px;top:50%;width:17px;height:8px;margin-top:-7px;border-left:2px solid var(--accent);border-bottom:2px solid var(--accent);transform:rotate(-45deg);transition:opacity .45s}
.types-r[data-mode=gifi] li.comp{opacity:.26}
.types-r[data-mode=gifi] li.comp::before{opacity:0}
.types-r[data-mode=gifi] li.comp::after{content:"";position:absolute;left:2px;top:50%;width:15px;height:2px;background:rgba(255,255,255,.6)}

/* Engagement Fit Guide, inline */
.fit{border-top:1px solid var(--line);padding:clamp(80px,10vw,130px) var(--pad)}
.fit-in{max-width:1080px;margin:0 auto}
.fit .head{padding:0 0 clamp(28px,3.5vw,40px)}
.fit-sub{color:var(--ink-2);margin-top:14px;max-width:46ch}
.fit-card{background:var(--paper);border-radius:20px;padding:clamp(22px,3.5vw,48px)}
.fit .q{padding:clamp(22px,2.6vw,32px) 0;border-top:1px solid var(--line)}
.fit .q:first-child{border-top:0;padding-top:0}
.fit .q h3{display:flex;gap:14px;align-items:baseline;font-weight:400;font-size:clamp(1.25rem,2vw,1.6rem);letter-spacing:-.025em;line-height:1.2}
.fit .q h3 span{flex:none;font-size:.82rem;font-weight:500;color:var(--ink-3);min-width:1.2em}
.fit .hint{color:var(--ink-2);font-size:.92rem;margin:6px 0 0 calc(1.2em + 14px)}
.opts{display:flex;flex-wrap:wrap;gap:8px;margin:16px 0 0 calc(1.2em + 14px)}
.opt{font:inherit;font-size:.95rem;text-align:left;color:var(--ink);background:var(--bg);border:1px solid var(--line);border-radius:12px;padding:11px 15px;cursor:pointer;transition:border-color .15s,background .15s,color .15s;max-width:100%}
.opt:hover{border-color:var(--ink)}
.opt[aria-pressed=true]{background:var(--ink);color:#fff;border-color:var(--ink)}
.opt b{display:block;font-weight:600}
.opt b + *{display:block}
.opt:has(b){flex:1 1 220px;font-size:.88rem;color:var(--ink-2)}
.opt:has(b) b{color:var(--ink);font-size:.95rem;margin-bottom:2px}
.opt[aria-pressed=true]:has(b),.opt[aria-pressed=true]:has(b) b{color:#fff}
.fit-result{margin-top:clamp(22px,3vw,36px);padding:clamp(24px,3.5vw,40px);border-radius:16px;background:var(--ink);color:#fff}
.fit-result .lbl{color:var(--accent)}
.fit-result h3{font-weight:400;font-size:clamp(1.7rem,3vw,2.6rem);letter-spacing:-.035em;line-height:1.08;margin-bottom:12px}
.fit-result p{color:rgba(255,255,255,.82);max-width:62ch}
.fit-result ul{margin:18px 0 0;padding:0;list-style:none;max-width:62ch}
.fit-result li{position:relative;padding:8px 0 8px 26px;border-top:1px solid rgba(255,255,255,.12);color:rgba(255,255,255,.82);font-size:.95rem}
.fit-result li::before{content:"";position:absolute;left:2px;top:17px;width:11px;height:6px;border-left:2px solid var(--accent);border-bottom:2px solid var(--accent);transform:rotate(-45deg)}
.fit-cta{display:flex;align-items:center;gap:18px;flex-wrap:wrap;margin-top:26px}
.fit-cta .btn-ink{background:#fff;color:var(--ink);border-color:#fff}
.fit-cta span{font-size:.92rem;color:rgba(255,255,255,.7)}
.fit-note{margin-top:18px;font-size:.82rem;color:var(--ink-3);max-width:80ch}
.fit-divider{margin:clamp(22px,2.6vw,32px) 0 0;padding-top:clamp(22px,2.6vw,32px);border-top:1px solid var(--line);color:var(--ink-2);font-size:.95rem}
.fit-divider + .q{border-top:0;padding-top:clamp(16px,2vw,24px)}
.fit-block{margin-top:22px;padding-top:18px;border-top:1px solid rgba(255,255,255,.14)}
.fit-block .lbl{color:var(--accent);margin-bottom:8px}
.fit-block p{margin-top:6px}
.fit-block strong{color:#fff;font-weight:600}
.fit-result .fit-small{font-size:.85rem;color:rgba(255,255,255,.6)}
.fit-result .fee{font-size:clamp(1.6rem,2.6vw,2.2rem);letter-spacing:-.03em;color:#fff}
@media (max-width:700px){.opts,.fit .hint{margin-left:0}.opt{font-size:.9rem;padding:10px 13px}}

/* Proof: logos + quotes */
.proof{border-top:1px solid var(--line);padding-top:clamp(80px,10vw,130px)}
.logos{display:grid;grid-template-columns:repeat(8,minmax(0,1fr));border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.logos img{width:100%;height:110px;object-fit:contain;padding:34px 22px;opacity:.55;border-right:1px solid var(--line);transition:opacity .3s}
.logos img.tall{padding:24px 26px}
.logos img:last-child{border-right:0}
.logos img:hover{opacity:1}
.quotes{display:grid;grid-template-columns:repeat(3,1fr);border-bottom:1px solid var(--line)}
.quotes blockquote{padding:clamp(36px,4vw,56px) var(--pad);border-right:1px solid var(--line);display:flex;flex-direction:column;justify-content:space-between;gap:32px}
.quotes blockquote:last-child{border-right:0}
.quotes p{font-size:clamp(1.2rem,1.7vw,1.5rem);letter-spacing:-.02em;line-height:1.3}
.quotes p::before{content:"\201C";color:var(--gold)}
.quotes p::after{content:"\201D";color:var(--gold)}
.quotes footer{display:flex;align-items:center;gap:12px}
.quotes footer img{width:48px;height:48px;border-radius:50%;object-fit:cover}
.quotes footer b{display:block;font-weight:600;font-size:.95rem}
.quotes footer span{font-size:.85rem;color:var(--ink-2)}

/* FAQ */
.faq{display:grid;grid-template-columns:1fr 2fr;padding:clamp(90px,11vw,150px) 0}
.faq-list{padding:0 var(--pad);border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;gap:20px;padding:22px 0;font-size:clamp(1.1rem,1.6vw,1.35rem);letter-spacing:-.02em}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-size:1.4em;line-height:.8;color:var(--ink-3);transition:transform .3s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{color:var(--ink-2);padding:0 0 24px;max-width:64ch}
.faq details a{text-decoration:underline}

/* Closing CTA + footer */
.end{background:var(--ink);color:#fff;text-align:center;padding:clamp(100px,13vw,180px) var(--pad)}
.end h2{font-weight:400;font-size:clamp(2.6rem,6.4vw,6rem);letter-spacing:-.05em;line-height:.98;margin-bottom:clamp(28px,4vw,44px)}
.end-btns{display:flex;justify-content:center;flex-wrap:wrap;gap:10px}
.foot{background:var(--ink);color:rgba(255,255,255,.7);padding:0 var(--pad) calc(var(--pad) + env(safe-area-inset-bottom,0px));font-size:.9rem}
.foot-row{display:flex;justify-content:space-between;align-items:flex-end;gap:20px;flex-wrap:wrap;padding:32px 0;border-top:1px solid rgba(255,255,255,.14)}
.foot b{color:#fff;font-weight:500}
.legal{font-size:.78rem;color:rgba(255,255,255,.45);max-width:110ch;padding-top:16px;border-top:1px solid rgba(255,255,255,.08)}

/* Mobile sticky call/book bar */
.mbar{display:none}

@media (max-width:1000px){
  .hero-in{grid-template-columns:minmax(0,1fr);padding-top:110px}
  .get-in,.types-in,.faq{grid-template-columns:1fr}
  .reel-col{position:static;max-width:340px}
  .logos{grid-template-columns:repeat(4,minmax(0,1fr))}
  .logos img:nth-child(4n){border-right:0}
  .logos img:nth-child(-n+4){border-bottom:1px solid var(--line)}
  .quotes{grid-template-columns:1fr}
  .quotes blockquote{border-right:0;border-bottom:1px solid var(--line)}
  .quotes blockquote:last-child{border-bottom:0}
}
@media (max-width:700px){
  .top{height:64px}
  .brand span{font-size:.92rem}
  .brand em{display:none}
  .top-r .tel{display:none}
  .top-r .btn{padding:10px 16px;font-size:.88rem}
  .hero{min-height:auto}
  .hero-in{padding-bottom:28px}
  .two{grid-template-columns:1fr;gap:0}
  .promise,.steps{grid-template-columns:1fr}
  .promise div,.step{border-right:0;border-bottom:1px solid var(--line)}
  .promise div:last-child,.step:last-child{border-bottom:0}
  .logos{grid-template-columns:repeat(2,minmax(0,1fr))}
  .logos img{border-right:1px solid var(--line)!important;border-bottom:1px solid var(--line)!important;height:90px}
  .logos img:nth-child(2n){border-right:0!important}
  .types-r li{font-size:1.1rem}
  body{padding-bottom:58px}
  .mbar{display:grid;grid-template-columns:1fr 1fr;position:fixed;left:0;right:0;bottom:0;z-index:40;height:58px;padding-bottom:env(safe-area-inset-bottom,0px);background:var(--ink);color:#fff}
  .mbar a{display:flex;align-items:center;justify-content:center;font-weight:500}
  .mbar a + a{background:var(--accent);color:var(--ink)}
}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.hero-bg{animation:none}}